In this unique collaboration with five young and talented writers, the wine Crifo becomes the narrator of intimate, entertaining, and captivating stories. The moment of consumption expands into an experience filled with sensations, but also deep and personal emotions.
Each author has written three short stories inspired by the world of wine and the values of sustainability. On the bottles of the Grifone and Grifone Collection lines, available in the best supermarkets, there are randomly applied 5 different neck tags: by scanning the QR code, you access the web page dedicated to one of the writers and their three stories.
“Stories in a Bottle” aims to enrich the tasting experience by inviting consumers to take a break and let themselves be carried away by the words of a story wrapped in the aromas and flavors of Crifo wines. But that’s not all. For the Cantina di Ruvo di Puglia, this initiative is a means to promote respect for the environment and enhance the agricultural and cultural heritage of its territory, fundamental assets of its commitment as a Sustainable Winery.
Happy reading.
Thanks to the authors of the stories:
Luca Gamberini
Penelope Agata Zumbo
Valentina Demuro
Mattia Madonia
Valentina Soranna
