Sustainability
SUSTAINABILITY AND AGRICULTURAL INNOVATION, GREEN CERTIFICATION AND SOCIAL RESPONSIBILITY
Our Commitment
Sustainability is now an essential challenge and a concrete commitment for the Cantina di Ruvo di Puglia. In the wine sector, product quality is inextricably linked to environmental health and the responsible management of natural resources. Wines with the Crifo brand are the result of the significant journey undertaken by the Cantina di Ruvo di Puglia, oriented towards environmental, social, and economic sustainability. Crifo Wines stand as a virtuous model in the Italian wine scene, creating excellence among Puglian red wines, white wines, and rosés with a strong territorial connection.
For Cantina Ruvo di Puglia, the concept of sustainability, meaning the integration of practices and strategies capable of achieving long-term economic goals without compromising resources and the well-being of future generations, is divided into three major areas:
- Environmental sustainability, which involves the management of natural resources, reducing climate impact, and improving production techniques.
- Social sustainability, which refers to respecting workers, enhancing the territory, and connecting with the local community.
- Economic sustainability, which ensures the cooperative’s business profitability without compromising the quality and ethics of operations.
In a context of growing ecological awareness and new European regulations, the wine sector must adapt to increasingly responsible production models, capable of combining innovation and tradition.
Innovative Techniques
Over the years, Cantina di Ruvo di Puglia has consolidated a concrete commitment to sustainability, adopting innovative strategies to make the production process more efficient and environmentally friendly.
Precision Agriculture and Technological Innovation
The cooperative has invested in advanced technologies to optimize crop management and improve agricultural practices. Among the most significant projects is Pu.V.I.oT. (Puglia Vitivinicola dell’Internet of Things), a program for monitoring and data collection in the field for precision agriculture 3.0. This system allows agricultural operators to receive real-time information on weather conditions and crop status, enabling targeted interventions and reducing waste. Additionally, the E-CROPS project, developed in collaboration with universities and research institutions, has integrated digital agriculture with industry 4.0, creating innovative tools for crop management and environmental risk control.
Eco-friendly Certifications and Agricultural Practices. Sustainability Strategies of Cantina di Ruvo di Puglia
Certified Sustainability and Quality Standards
The Cooperative has obtained and maintained important certifications, including:
BRC and IFS
Guarantee for the food safety of products
BIO-ORGANIC
Guarantee for the production of organic wines
EQUALITAS - SUSTAINABLE WINERY
The main certification of environmental, social, and economic sustainability in the wine sector. Equalitas is a Sustainability Certification evaluated on an ethical-social, environmental, and economic scale, awarded following a rigorous process of adjustments and verifications. The "founders" of the initiative are: Federdoc (the Confederation of Consortia for the protection of Italian wine DOCs), Csqa Certifications and Valoritalia (two of the leading entities for certifications in the wine sector), Fondazione Gambero Rosso, 3A Vino
SUSTAINABILITY REPORT
Every year, Cantina Ruvo di Puglia publishes its Sustainability Report, a document prepared to report on the results and objectives set within the sustainability journey conducted over the course of the year. The report is prepared in a participatory manner with all those involved in the main business functions.
Environmental Projects and Corporate Social Responsibility
Circular Economy and Waste Reduction
Through the European project ROBOCOOP-EU, Cantina di Ruvo di Puglia is developing circular bioeconomy models aimed at recovering production waste for reuse in sectors such as cosmetics and pharmaceuticals. This initiative represents a step forward in the sustainable management of the production chain, enhancing by-products and reducing the environmental impact of the winemaking process. Another pillar of the Cantina’s sustainability strategy concerns waste reduction and the optimization of water and energy resources.
Sustainability Questionnaire
The Cantina has also completed the EcoVadis questionnaire, a tool required by large-scale distribution to assess the sustainability level of supplier companies, strengthening its competitiveness in the market. Let us know what you think about the impact of our Cantina on the territory and the relationship established with the local community. Fill out and submit the questionnaire too. Thank you for your cooperation.
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